Australia's disposable e-cigarette market size reached $53.23 million in 2023, but fell to $1 million by 2024. In addition, from January 1, 2024, the Australian government banned the import of disposable e-cigarettes to prevent more children from becoming addicted to nicotine. This policy has led to a significant contraction in the market, with China's e-cigarette exports to Australia falling from a peak of $53.23 million to $1 million.
Despite the implementation of the import ban, reports indicate that the problem of e-cigarette smuggling in Australia remains serious. Due to lax law enforcement and vague punishment clauses, many sellers continue to sell e-cigarettes, resulting in increased profit margins for smuggled cigarettes and e-cigarettes
